American Library Association

Jul 09

Stayin' Cool with Mango Languages

P1000589 300x225 Stayin' Cool with Mango LanguagesAside from the sweltering heat that has been lingering in the Northeast lately, Washington, DC, is a beautiful city.  The ALA Annual was held at the Washington Convention Center, a massive venue with long and narrow dimensions. Our 20′ x 20′ booth was located at the far East side of the Convention Center, making our Mango Smoothies even more desirable for those attendees who completed the journey to our aisle.

Overall, the show was a success.  We were able to demonstrate some new features of our online language learning software, including the new pictures for each chapter.  We also broadcasted the 411 about our whopping 35+ new languages launching by the end of this year.   We always love the enthusiasm our existing customers have when they drop by for a visit, and it’s always so kind of them to provide such amazing video testimonials raving about Mango! It is also very gratifying to witness the “Ah-hah!” moment taking place during a demonstration to those who have not seen our product.  No wonder we are the most popular language learning software in libraries!

My favorite part of the show was, of course, the after party.  This year’s Mango Lounge VIP Party was a collaboration between Mango Languages and our friends at Brainfuse (www.brainfuse.com).  The party took place at the Iron Horse (www.ironhorsedc.com), a “tap room” in D.C. featuring a multitude of local beers as well as our signature “Mangotini” and an additional featured cocktail, the “Brainfreeze Berry Cosmo.”  We had almost 200 people show up throughout the night, which lasted until around 1 am!  Thanks to those who were able to join us; be on the lookout for pictures from the night!

If you couldn’t make it this time, stop b our booth (#1041) at the 2011 ALA Midwinter Conference in San Diego or call your Mango Rep and ask for an invite.  We’re already stirring up some ideas for Midwinter’s VIP Party… any thoughts?

See you in San Diego, California, for ALA Midwinter!

Jun 15

2010 ALA Annual Booth #1637

dc annual 2010 ALA Annual Booth #1637Flights… check.  Hotels… check.  Booth display, TV’s, laptops, branded giveaways, mango smoothies, uniforms, electric, carpet, and more….check.  At this point, we should be smooth sailing… right?!

Let’s just put this into perspective: last year at the ALA Annual in Chicago, a hint of Mango Basic was revealed. This year in Washington DC, we are featuring a bulk of new products at our booth; you won’t know where to start! This is where I come in…

As you enter our booth, first things first– cool down from the summer heat with an ice-cold tasty mango smoothie. Then, rest your feet and sit down for a minute while you enjoy the entertaining and aesthetically pleasing demonstration of Mango Languages.

Already a Mango Fan?  Great!  Be sure to hear about our newest products at the end of the demonstration. Participation or not, you’ll receive a much deserved mango water bottle for joining!

In a hurry? No problem! We have a webinar sign-up kiosk in the corner of our booth where you can gain more information about Mango Languages at a time that’s better for you and your colleagues. But, before you go, make sure to ask your Mango Representative about our newest products:

- Little Pim: children’s language learning game for ages 0-6 years
- Mango Take-Out: USB Flash Drive of Mango Languages available for current library subscribers
- Mango Mobile iPhone Application; Mango Languages mobile access for your patrons

Your favorite Mango Languages Representatives will be waiting for you at Booth #1637 at ALA Annual Conference in Washington D.C. June 25-28, 2010.  See you there!

Jul 07

American Library Association Annual Conference

 ala chicago 09 logo American Library Association Annual Conference

Well, it’s that time of year again.  ALA.  You can feel the buzz in the air.  Everyone around here at Mango is getting geared up to go to Chicago this week for the ALA Annual Conference.  This show is going to be very special.  We have a lot of great things that we are very excited to show off.  Yes, of course, we are going to have wonderful music from around the world and dancers performing engaging international dance styles such as Brazilian Capoeira.  And naturally we will be serving the world’s greatest Mango smoothies.  But all that is just icing on the cake.  We are really there for one main reason; to show you that we listen to you and have been listening to your feedback all along.

Ever since we entered the library market we have received great feedback from libraries and library patrons on ways to improve our product.  We have also received requests for many new languages.  We will be unveiling the latest incarnation of the Mango Language Learning system at the conference.  The geniuses in our marketing department decided to call it “Mango 2.0″.  You will see that it is rich with new features, a beautiful new makeover, an enhanced pedagogy, and many new languages.  You will be pleasantly surprised to find that almost all of the feedback that you have given us has been accounted for in a significant way in Mango 2.0.  Furthermore, we will be demonstrating our new library administration portal designed specifically for our library accounts.

If you are coming to the ALA Conference be sure to visit us at booth # 4827 and remember to ask for your Free Mango T-Shirt (in any language other than English).  We look forward to seeing you there.

- Jason Teshuba


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